Danger in the Discount

Fresh Catch

Danger in the Discount

The biggest single reason small businesses fail?

Its poor pricing.

It takes down the competitors of those businesses, too.

[continue reading...]

Keep this in your tackle box.
(You never know when it will come in handy).

Is There an Advertising Question You'd Like Answered?

Drop us a note and ask.
 

Guidebook

Hank Rosen Your Visual Guide to Search Optimization

This is a well-done, compact reminder. Hank Rosen has authored the Hotsocialbuzz SEO guide in pictorial form.

Trophy Catch

A Priest, A Rabbi, And A Minister Walk Into A Bar A Priest, A Rabbi, And A Minister Walk Into A Bar

Before he starts this story the joke teller looks to the left, and then to the right to make sure he’s not about to be overheard

Fishing 101 – the "How To" Class

Will Advertising Sell What People Don’t Want? Will Advertising Sell What People Don’t Want?

Its a common desire in retail to advertise the things which aren’t selling. This is frequently bad strategy. Very bad.

Around the Cooler

Making Decisions Making Decisions

In this excerpt of his full paper on the topic, Peter Drucker details eight practices of effective leadership.

Trolling the Web

For Your Year-End Enjoyment For Your Year-End Enjoyment

All 67 of the most innovative (and imitated) tech ads of the last five years.